Fractional CMO Services for architects, ADU builders
and founders in the home industry

Fractional CMO Engaged Package

About 10 hours per week inside your organization to accomplish the following:

  • Translate the CEO & the Board’s vision into marketing campaigns and objective

  • Define the key talent the business needs to reach its goal

  • Assist HR in finding, interviewing, and managing qualified talent to implement
    marketing strategy

  • Report weekly to the CEO and Board on all KPIs mutually defined as important

  • Continually innovate ways to reach marketing and sales goals despite roadblocks

    This service is a good fit for you if:

  • Your business’ annual revenue is at least $1 million

  • You don’t need a full-time hire, but you do need someone to create the strategy and ensure its execution

30-Day Strategy Sprint

In this 30-day sprint, we dive deep into your marketing strategy and provide clear direction on what needs to be improved to reach your goals

  • 4-hour Strategy Session for your team using the Functional Marketing Framework to focus your marketing strategy. Custom, bespoke based on your company’s needs.

  • 7-day Preparatory Period via email correspondence

  • Delivery includes immediate marketing punch list, list of blindspots, and marketing campaigns for next 1-6 months

    This service is a good fit for you if:

  • Your business’ annual revenue is at least $1 million

  • You have a strong marketing team in place but you need a fresh and accurate strategy

  • You’d like to see how the Functional Marketing® Framework works before hiring a Fractional CMO

Fractional CMO Advisor

After a 30-day sprint or a 90-day consult at the Engaged level, I advise your team and keep your marketing department on track

  • Planning calls led twice monthly

  • Unlimited email correspondence

  • Long-term growth with least financial risk

  • Access to our marketing campaign standard operating procedures (SOPs)

  • 6-month minimum commitment

    This service is a good fit for you if:

  • You have a strong marketing team in place and you’ve worked with a Fractional CMO to create a strategy

  • You need a marketing leader to keep the team on track and adjust priorities as campaigns launch

Website Powerhouse Package: Build, Rank
& Grow

In this comprehensive package, we'll not only craft a winning marketing strategy but also build you a website that converts and optimize it for search engines to drive qualified traffic.

Here's what you'll get:

  • Custom Website Development: Design and develop a user-friendly, high-performing website that reflects your brand and resonates with your target audience. (This includes features like lead capture forms, clear calls to action, and a mobile-responsive design).

  • SEO Optimization: Conduct keyword research, optimize your website content and structure, and build a backlink strategy to improve your organic search ranking and drive traffic.

  • Marketing Strategy Integration: Ensure your website seamlessly integrates with your overall marketing plan, making it a powerful tool for achieving your business goals.

    This service is a good fit for you if:

  • You don't currently have a website or need a complete redesign.

  • You want a website that looks good and generates leads and sales.

  • You understand the importance of SEO and want to improve your organic search visibility.

  • You're looking for a one-stop shop for both website development and SEO services.